Brand Guidelines

Logo Formats

Our logo may only be represented in the formats below. It should never be displayed in any other colors.

Full color

To be used on a white background

Download logo

EPS | PNG

Gray

To be used on a white background

Download logo

EPS | PNG

White with color

To be used on a dark blue, gray, or black background

Download logo

EPS | PNG

White

To be used on a medium or dark colored background

Download logo

EPS | PNG

Powered by Aquicore

To be used when representing Aquicore's services

Download logo

EPS | PNG

Safety Space

Aquicore’s logo should be used to represent Aquicore and the use of Aquicore’s services including, but not limited to, partnerships. Our logo should not be used to represnt a company or product other than Aquicore. Do not alter the Aquicore logo in any way; typography, color, or layout. The Aquicore pinwheel should never be used to represent Aquicore as a company; the pinwheel should always be paired with “aquicore.”

Maintain a safety space of at least 125% horizontally and 165% vertically around the perimeter when using the Aquicore logo. This keeps our logo from being too close to the edges of objects or documents and allows for breathing room around the logo.

Do not:

  • Use the pinwheel by itself
  • Adjust the color of the pinwheel or text
  • Adjust the text-to-pinwheel size ratio
  • Apply a gradient or 3D effect to the pinwheel or text

Color Pallette

Primary

AQ Blue #0091F1

RGB: 0, 145, 241

AQ Green #7ACF461

RGB: 122, 207, 70

AQ Orange #F7AD1E1

RGB: 247, 173, 30

AQ Gray #F7AD1E1

RGB: 247, 173, 30

Secondary

AQ Teal #28CBDC

RGB: 40, 203, 220

AQ Dark Blue #1E59AE

RGB: 30, 89, 174

AQ Light Green #C4DF63

RGB: 196, 223, 99

AQ Dark Green #488A49

RGB: 72, 138, 73

AQ Yellow #FFDA06

RGB: 255, 218, 6

AQ Dark Orange #FC7B33

RGB: 252, 123, 51

AQ Purple #A93C9A

RGB: 169, 60, 154

AQ Light Purple #B97DD3

RGB: 185, 125, 211

AQ Dark Purple #533A7B

RGB: 83, 58, 123

AQ Red #E41730

RGB: 169, 60, 154

AQ Coral #FB6F71

RGB: 251, 111, 113

AQ Dark Red #A21621

RGB: 162, 22, 33,

Light Gray #F1F1F1

RGB: 241, 241, 241

Light Dark #4D4D4D

RGB: 77, 77, 77

Typography

You are not obligated to use our brand font, however, if you do choose to do so, we use the following variations of the google font, Open Sans.

Open Sans Regular
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
0123456789

Open Sans Light
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
0123456789

Open Sans Semibold
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz
0123456789

Display Guidelines

Please use these guidelines when using our logo or content. These were created to ensure our brand is properly and consistently represented by Aquicore and other parties. If you have any questions regarding our brand guidelines, please contact us at info@aquicore.com.